Getting Started
Help new users access and begin using the platform.
To log in as a user: Go to ummo.kantar.com/hai (we recommend using recent Chrome browser versions) Click the "Login" button. You are no...
Thu, 11 Jan, 2024 at 11:09 AM
To log in as a user: Go to ummo.kantar.com/hai (we recommend using recent Chrome browser versions) Click the "Login" button. You are no...
Thu, 11 Jan, 2024 at 11:08 AM
When predicting a new campaign, you can choose to input either a set media investment (media budget) to get a prediction on how much effect (usually sales) ...
Tue, 16 Jan, 2024 at 4:22 PM
Yes. When you have started a new prediction, you can leave the platform (log out or close your browser). Your prediction will keep on running, and you can l...
Thu, 8 Feb, 2024 at 9:38 AM
The Sub-Model Insights module enables users to explore detailed performance insights for specific sub-models, such as brand equity, behavioural interactions...
Tue, 15 Jul, 2025 at 9:15 AM
This article explains, step by step, how to locate, download, and upload Excel templates for scenario values in the Simulator. Please follow each step caref...
Fri, 21 Nov, 2025 at 10:50 AM