The Activities section acts as a repository for all previously run simulations and optimisations.


TABLE OF CONTENTS


1. Accessing the Activities Tab

  1. Click on the Activities icon from the main menu.

2. Viewing Saved Files

  1. Browse between:

    • Private Files – Simulations or optimisations saved only by you

    • Shared Files – Files shared by you or your team or organisation

  2. Select the saved simulation or optimisation (e.g., “Demo Document”).

  3. You can also note which optimisation plans are active.

  4. You can rename and delete an activity

3. Interacting with Saved Results

1. Select an activity and choose between:

  • Optimisations

  • Simulations


2. Select the file you want to view. You can modify, activate, move or even delete a file from here.




3. View the result:

  • Expand to full screen

  • Compare side-by-side (if more than one optimisation is selected)

  • View details across media dimensions






4. Drill down by selecting different KPIs such as:

  • Media Investment

  • Media Generated Output

  • Cost per Action





5. Sort the data in ascending or descending order and rearrange breakdowns as needed.

6. Apply filters and modify the data view (hierarchy and granularity) similar to how you did in optimisation and simulation sections.